Tue, 5 August 2014
Mark experienced his own building project as a client in 2004 and recognised the need for better information. He was handed a copy of the Building Guide from the local Council. The Building Guide was a different publication then and Mark saw potential for how it could help prospective homeowners get better information. So in 2006, Mark Graham bought the magazine. He explains to me why he hated advertising - the very industry he worked in for 14 years, and how he now relies on it. What's the difference? |
